A new treatment facility in Massachusetts costs $500 per day – would you spend that much on treatment?

The Boston Globe paints us a picture of this new high-end addiction treatment facility in Massachusetts. Each morning begins with yoga and meditation. Breakfast comes next, and it’s the first of three gourmet meals for the day. Look forward to an after dinner massage to ease your mind and body before bed. That kind of sounds like a resort on some tropical island, doesn’t it? But it isn’t – it’s a rehabilitation center for treating addiction.

There’s a heroin epidemic in Massachusetts – along with many areas across the country – and that means more and more people from all social classes are afflicted with the addiction. This also further proves the idea that addiction knows no demographics; even the wealthiest people become involved with addiction. Because of the growing number of wealthy heroin addicts, Spectrum Health Systems Inc. is set to open a high-end residential treatment facility for those individuals.

Spectrum is one of many companies trying this type of treatment center out – catering to the wealthiest of addicts. Acadia Healthcare Co. of Tennessee saw a 41 percent increase in revenue last year, equaling $1 billion, after opening a high-end treatment facility. Senior analyst at Avondale Partners LLC in Nashville, Paula Torch, explains how profitable treatment centers in general are, and when companies provide options for every type of addict, profit only continues to grow. Tons of people need help and treatment, but there still aren’t enough beds for them all.

About Spectrum and the new luxury treatment center

Spectrum is a nonprofit organization with several treatment center locations throughout Massachusetts. Revenue from the new 36-bed luxury treatment center will help improve and create care for people on the other end of the income spectrum. This new high-end treatment center will allow Spectrum to continue to serve and help addicts who cannot afford treatment.

Spectrum was founded in 1969 and offers inpatient and outpatient treatment centers in 13 counties in Massachusetts. The company’s goal is to be able to provide treatment options for every type of addict –from the wealthiest to the most impoverished.

The new facility, the New England Recovery Center, will cost roughly $15,000 – that’s about six times more than what the state will pay for inpatient rehabilitation and recovery. Of course, the higher cost brings some perks – like yoga, meditation, a state of the art fitness center, laundry services, housekeeping, massage therapy, and personal training, for example. Residents will also receive more personalized care, along with programs to help all family members cope with the situation. 

The New England Recovery Center is painted with bright colors, has large windows for optimal sunlight, and looks warm and inviting – nothing like the lower-end facility across the street, which is dated, brick, cramped, and a bit dark. The whole idea is to show how state of the art the new facility is, with the atmosphere of the facility matching the high-quality care that will be provided.

Of course, there are even ritzier and more expensive treatment centers on the beaches of Malibu and Fort Lauderdale, some of which cost $50,000 per month or even higher. Spectrum hopes to provide a high-end close-to-home treatment option for people who don’t want to travel all the way to California or Florida for a fancy treatment center. When Massachusetts residents stay in the Massachusetts area for treatment, it makes it much easier for patients to keep up with meetings and counseling after they transition to outpatient treatment. Since post-treatment is so important in terms of long-term recovery, this close-to-home approach is very well received.

Heroin addicts are changing

Like other drug addiction treatment centers, Spectrum is starting to realize how heroin addicts have changed over the years. Before, people seeking treatment for heroin addiction tended to be poor, jobless, with a criminal record, and without the support of family members. Now, with the recent surge of heroin use in more affluent populations, the heroin addict population includes educated young adults from wealthy suburban families – families who will pay top dollar for their children’s treatment and recovery.

Richer clients, richer therapy?

While opening the doors to every type of addict is important, there is an issue with the disparity in treatment for the rich versus poor addicts. Of course, if you’re paying $2,000 dollars per day, you’re getting more than just some yoga classes and a more comfortable bed – you’re also getting better quality therapy and resources. What about all the people who can’t afford that? What about the addicts who rely on the state and taxpayers for their treatment? Sadly, those individuals are naturally going to receive treatment of a lesser quality.